Creating Your Event Agenda

Your event agenda isn’t just a schedule of activities and speakers. This important document will be the outline for your entire event. Not only does it organize the event itself, it also lets people know what to expect. Here are some key points to remember when creating your event agenda.

Nail Down Your Event Agenda Early

You should nail down your event agenda as soon as possible after scheduling the event. Your event agenda is not just a schedule, it is a marketing tool. When you publish your agenda in preparation of your event, you give people a reason to come to your event. Your agenda is an opportunity to highlight the educational and networking opportunities to potential attendees to increase registration.

Give the Best Speakers the Best Spots

Your best speakers, the ones that are going to really bring the message of your event home, need to get the prime slots in your agenda. These speakers should usually be scheduled toward the beginning of your event, when people are fresh and able to better engage with the speaker. 

Find Content-Networking Balance

Most attendees to events want two things—they want content they can learn from and networking opportunities. The majority of your event will be content related, but it is important to give opportunities for networking as well. This can be done with longer lunch breaks or after-seminar mixers.

If you need help creating an agenda for your event, we are here to assist you. Contact us today for more information or to get started.

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